PAPU DESIGN

Support Papu ❤️  Papu's story began in 2012 with Anna Kurkela's vision to transform the clothing industry towards sustainability, offering high-quality and long-lasting clothes that are easy to fall in love with. For 12 years, we have had the pleasure of doing this meaningful work, inspiring our customers with vibrant colors, artistic prints, and unique products. We hope our story continues strong in the coming years.    Recent crises have affected many growing domestic clothing companies, including us. Our financial challenges have unfortunately grown to the extent that we have decided to seek corporate restructuring. The goal is to stabilize...

Papu has long been one of the pioneers in the Finnish clothing industry in terms of sustainability and has been awarded the title of the most responsible women's clothing brand in Finland by Eetti ry. Our goal is to give our products a long and meaningful lifespan. Encouraging customers to recycle products has been at the core of our operations from the very beginning. Our partner Ninyes interviewed Papu's founder and sustainability expert Anna Kurkela.     Could you briefly tell us the story of Papu Design? What sets Papu apart from other clothing brands? Papu Design was founded in...

Welcome to Papu's Outlet Weeks in our stores!   We offer last season's gems, unique sample pieces, and second-quality items at incredibly low flat-rate prices! Plus, you'll get an extra 20% *discount on EVERYTHING.  Join us for an unforgettable shopping experience during Papu's Outlet Weeks at Papu Kamppi & Papu Store on Pohjoisesplanadi 19. May 16th to June 2nd, 2024 Welcome! *Additional discount does not apply to pre-loved collection & gift cards

Finnish women's clothing brand Papu Design Oy has appointed Satu Takkinen as its new CEO starting from April 8th. Satu Takkinen transitions to this role from her position as the Business Director of the Nanso brand. Anna Kurkela, the founder, and majority owner of Papu Design will continue to work within the company and its board. Jussi Kurkela will remain as the chairman of the company's board. "We have undergone significant changes in recent years as we transitioned from children's clothing to women's clothing, and now we continue our work in developing the brand and business. We are extremely excited...

GLOW Papu's spring/summer 2024 collection is called GLOW, inviting everyone to seek their inner beauty, their inner radiance - that unique glow that resides within each of us. How does joy, happiness, and peace radiate within you and from you? How do you showcase your own strength and beauty? Glow is radiation, gleam, passion – let it shine from us into this world. This spring, glow reveals itself as indulgence in life, freedom, delicious colors, encounters, happiness, and the spring glow in the sun.Papu's new GLOW pattern, designed by Hanna-Riikka Heikkilä, is powerful, delicate, and radiant all at once. The pattern...